“The Golden Age of Philanthropy”
Monday, October 29th, 2007Stacy Palmer, the Chief Editor of The Chronicle of Philanthropy, has called our current time “the golden age of philanthropy.” Why? Because giving in America has never been better. Even after the fall off from Katrina-related giving, donations to America’s largest charities grew by 4.3 percent last year, to $67.5-billion, according to The Chronicle’s annual Philanthropy 400 survey.
These are heady times for some, with thousands, millions, even billions exchanging hands. In the last couple years the American Red Cross has received several billion dollars in contributions! I can imagine you’re thinking, “Well we’re not the American Red Cross, that’s for sure.” True, but as the Red Cross floats on the rising tide, so can you. Now is the time to evaluate your organization’s streams of revenue. There are many different options to consider… certainly more than golf outings and bake sales! Here are just a few…
- Art auctions
- Outdoor hikes (like a 5K but with hiking boots in the woods)
- Major donor campaigns
- Spare change campaigns (at schools and churches)
- Home-host dinners
- Celebrity dinners
- Extreme sports events
- Commercial enterprise
- Legacy giving
The Thomas Scott Company is currently helping one of our clients fill a significant gap in their funding strategy through a spare change campaign. You’d be amazed at the potential funding available in people’s “change jars”.
So put on your thinking cap and jump aboard the Golden Age of Philanthropy train. What a wonderful opportunity to do a lot of good for a lot of people!
